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Welcome to Pura Cali: a state-of-the-art, fully integrated cannabis company founded to establish the standards for “artisan agriculture” and the purest, highest quality organic cannabis available anywhere.

We are driven by an obsessive quest for purity, potency and a commitment to consistently deliver ultra-pure, ultra-premium quality products and results throughout the business — from seed to sale

We are the real deal

Pura Cali is firmly rooted in the untamed and elemental nature of Northern California.

It’s in our hearts and under our fingernails.

We are the industry-recognized pioneers

The expert breeders, growers, extractors and technology geeks whose ingenuity and passion developed many of the innovations and processes that established our industry and, inevitably, many of our competitors, too.

We are not merely a product of this industry’s explosive growth  — we are its cultivators.

We intuitively understand how our industry works. And how it doesn’t. Because we have come from this industry, not to it.

meet the Team

From seed-to-sale, the quality of our products is directly proportional to the quality of the people who produce them. And we have cultivated a team of the very finest, purest, full spectrum, ultra-premium, organic talent available anywhere.

Board of Directors

Jon Lasser

Founder and President

Doug Meyer

Chief Executive Officer

Jason Rickert

Chief Financial Officer - Board Director

From our industry superstars of breeding and cultivation, to our recognized innovators of extraction and form, to our deep rooted knowledge and networks, we’ve racked-up a combined total of more than 150 years of industry experience.

Management

Phua Penney

Cheif Compliance Officer

Graham Turner

Chief Marketing / Creative Officer

John Manolian

Chief Cannabis Officer

Francis Herbert

Breeding and Cultivation

Kevin Wells

Controller

Kirill Igumenshchev

Chief Technology Officer

Jamey Bacca

Chief Admin Officer

Matt Dowd

Head of Cultivation - central coast

Mathew Dunton

DIRECTOR OF SALES

Steve Gummo

SENIOR PROJECT MANAGER
Advisors

Will Ford

Industry Expert

Clay Evers

Business Strategy

Daniel Jacobs

Industry Expert
Learn More

Let's Work Together

We’re building. We’re growing. And we want to hear from you. If you’re an investor, breeder, grower, or just someone with a great idea — please reach out,  we LOVE making new friends.

Send Us an Email